SEO for Retail Websites

SEO for Retail Websites

Online retail is experiencing near exponential growth with the internet economy now larger than that of Germany, France or the UK. That growth is underpinned by search engines like Google, which is what people use to help them locate the product or service they’re interested in.

Effective SEO for retail websites enables a site to appear at or near the top of organic search results. Why is that important? Because only 8% of people click through to the second page of search results, and less than 1% ever go past page 3. So if your retail website does not appear on page 1 – or at worst page 2 – it might as well be invisible.

PNdigital: the only retail SEO service you will need

The importance of SEO for Retail Websites

Where your website appears in organic (non-paid) search results will determine whether it becomes a productive component of your overall business, or if it’s just another expensive billboard on the information superhighway that nobody sees.

Effective retail SEO:

  • Generates clicks – More than 34% of web searchers click on the first search result. By the time you reach result #5 the click-through rate is down to 6%.
  • Increases your brand authority – People are subconsciously impressed by companies that turn up at the top of search results. It makes that business seem more authoritative than others, whether it is or not.
  • Lowers your marketing costs – The ROI for appearing at or near the top of organic search results is staggering. It’s the kind of thing that can send conversions through the roof.

How it works

The SEO team go through your website with a fine tooth comb assessing the effectiveness of each element in helping to curry favour with search engines and drive traffic. Product details, images, URLs, load speed and more are then optimised to bring them in line with current search engine algorithms. SEO for retail websites is a painstaking process, but when done right the results can be eye-popping.

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Joe Webster
Joe Webster
06/03/2023
Worked with Pndigital for a couple years, great guys and knowledgeable in the field. Would definitely recommend having a talk with them if you are considering investing in SEO.
Jundy “jundz” Marsada
Jundy “jundz” Marsada
27/02/2023
From the start I was incredibly impressed by PNdigital with their expertise and skillset and feel lucky to have found such a company. They now manage the SEO and PPC campaigns for all 5 of our businesses. They are great people to work with and exceptionally knowledgeable in their field. They clearly keep up-to-date with the latest trends and innovations in SEO and PPC and they demonstrated a deep understanding of how to effectively optimize our websites and campaigns for maximum results. They are constantly exploring new techniques and strategies, testing and analyzing their performance, and adjusting their approach accordingly. Overall, I would highly recommend this team to anyone looking to improve their SEO and PPC efforts. They are a pleasure to work with, incredibly knowledgeable, and always pushing the boundaries of what is possible in their field.
Richard Lopez
Richard Lopez
15/02/2023
These guys are the leaders in the SEO industry. I highly recommend looking at what they offer and see how it could help your business as it has done wonders for mine.
Janette Vince
Janette Vince
03/02/2023
Really pleased I found PNDigital, I have been with them for 3 months and my website ranking has improved each month. I love that they give monthly reports of what’s been done and what the next steps are. Not all SEO companies are as professional. Great work so far.
John P. Eugenides
John P. Eugenides
02/02/2023
As a construction company, finding the right marketing partner can be a daunting task. But since partnering with Pndigital we have seen a significant increase in qualified leads and conversions. Their unique approach to targeting has allowed us to reach our desired audience with ease. The team's constant communication and data driven optimizations have resulted in a higher return on investment for our advertising spend. We have also moved our SEO business to them too as of this month and I am looking forward to seeing what this brings in terms of results over the next few months.
Abhishek Kumar
Abhishek Kumar
20/12/2022
Greate agency their work is good and they deliver what they say
Céline Neira
Céline Neira
06/12/2022
We have a great working relationship with Josh and the team. When compared to last year our sales are up +350%. I cannot thank them enough for their productivity and contribution to our overall digital marketing strategy.
Edwin Chung
Edwin Chung
05/12/2022
Our PPC ads campaign is performing so much better now. When we started working with PNdigital we were paying on average about $170 to acquire a new customer. By the end of our first 3 months, this has decreased down to $63 on average. The steps they took mean we can now allocate more budget to the best performing campaigns and have a clear growth strategy in place
Kone Mamadou
Kone Mamadou
14/11/2022
Amazing company that has really helped to build my business from the ground up. Thank you!
Dorianeh
Dorianeh
21/10/2022
The google ads campaign has been a huge success and this team is professional and really know what they are doing! Lucy has been very lovely to work with and extremely helpful. I really appreciate her patience with all my questions too!